Listed below are some key differences between both the channels. Multichannel: A product centric view It is the number of channels that you offer to the customer to be able to make a purchase. Think of this approach as a wheel with spokes, where your product is at the center, customer at the boundary of […]

What stages should data go through to ensure that it is adding value to our business? The answer lies in a series of steps, as explained below: 1) Data itself is a collection of facts in an unorganized form. It has no meaning of its own and serves as a starting point to reach a […]

While digital transformation is largely seen as a way of using technology to complete existing tasks more efficiently, its actually much more than that! Aimed at maximizing competencies around agility, people-orientation, customer-eccentricity and efficiency- the technological innovations just happen along the way. Remember to start with a business case first and then work backwards to […]

Imagine a monkey entering your data centers that hold all the critical information of your business. The results could be ripped cables, destroyed devices, power failures and a lot more. The challenge for our IT managers is to design systems they are responsible for in such a way that it can work despite these monkeys- […]